Earlier this week I pitched my client, Fashion expert Lilliana Vazquez, to a CBS affiliate in the Dallas/Fort Worth area. Lilliana is originally from Dallas, but currently is in NYC. Typically these remote interviews are performed via satellite or done in-person when she travels back into town. Instead, the producer suggested we do the interview via webcam through Skype.
This aired tonight at 8:20pm on the evening news and I think this is a great alternative for getting coverage on local affiliates, even when you're out of town! It also brings a slew of new experts and features to the news station to work with people across the world without the hassle of satellite.
http://cbs11tv.com/fuel-for-thought/Look.For.Less.2.938388.html
Thursday, February 19, 2009
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